The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company chess grandmaster Judit Polgár

chess grandmaster Judit Polgár

revealing surprising advice on what works—and what doesn’t—so you can focus your efforts on tactics that yield results

from a deep friendship with Steve Jobs in his final years to an abiding love of the Star Wars mythology

and negotiating the best salary possible

Six insider sources to get expert SEO or Internet marketing advice worth thousands of dollars

The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company chess grandmaster Judit PolgárRobert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever and technology was changing faster than at any time in the companys history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think biggerthink globaland turn Disney into a stronger brand in international markets. Fourteen years later, Disney is